Cookie Policy

This cookie policy explains the use of cookies and website analytics by Cellnet Group Ltd and its related entities including POWERGUARD.


What is a cookie?

Cookies are small data files or pieces of information that many websites automatically download or transfer to a user’s computer, phone or tablet’s hard disk to recognise users, help their websites operate better and, sometimes, to track information about your use of the website. Most web browsers automatically accept cookies.

Our use of cookies

When you visit our website our web server sends a cookie to your device which allows us to recognise your device and distinguish you from other users. This is done by way of an indirect pseudonymous identifier. Cookies help us to provide you with a good experience when you visit or return to our websites and also allow us to improve our website.

Types of cookies we use and why

We use the following cookies:

  • Single session cookies: to manage the session on our website. This enables us to keep track of/remember you as you move from page to page.
  • Analytics: to improve the website by using analytics to understand traffic patterns so we can identify popular website content and potential problems.

We may also collect information about how you use our website(s) or applications to help us better serve you. For example, we may do this when you click on a link from our website(s) or visit a website which displays our advertisements. This information is derived from cookies that identify the computer you used to access our website(s) or applications, and the cookies collect your server address; your top level domain name (for example .com, .gov, .au, .net, .edu, etc); the time and date of your visit to the website; the pages and documents you have accessed or viewed and the type of browser you are using.

When we use cookies and other tracking technologies to collect your personal and non-personally identifiable information we are collecting this information to:

  • better understand your browsing and purchasing behaviour;
  • analyse and track website usage data;
  • determine the popularity of certain content;
  • deliver advertising and content targeted to your interest on our website; better understand your online activity;
  • improve our website and your online experience
  • count the number of visits;
  • and for other legitimate internal business purposes (together ‘re-marketing, traffic, demographics and interest reporting purposes’).

The information we collect is not linked to your personal information and we cannot identify you.

Accepting cookies

Most web browsers automatically accept cookies, but you do not have to accept cookies and you can exercise some control. If you prefer, you can change your browser to prevent that or to browse using your anonymous usage setting, and your help screen or manual will tell you how to do this. However, without accepting cookies you may not have a great user experience when on our website. If you do wish to block or reject all or certain cookies, then please read the information that came with your browser software to see how you can turn off the automatic download feature. For more information about cookies, including how to set your internet browser to reject cookies, please go to


How long will the cookies remain?

The cookies we use will appear in the cookies file of your browser after the closing of the browser, and will become active again when you visit and reopen the website, until removed. The cookie(s) can be deleted at any time by you. They don’t collect any information when you are not accessing the website.

Third party cookies

We use the following third party tracking and analytic tools and technologies to enable us to understand and meaningfully target and engage our website visitors and users and make our marketing more relevant, as well as to analyse our website’s performance:

  • Google Analytics helps us analyse the use of our websites. Google Analytics generates statistical and other anonymous information about use of and visits to our websites. Google holds this information and provide us access to it. Google’s privacy policy is available at
  • MailChimp, in connection with the email campaign services it provides, may link cookies and IP addresses with records of emails received and links accessed to help us monitor the effectiveness of our POWERGUARD email campaigns and manage relationships with subscribers. MailChimp’s privacy policy is available at

By using the POWERGUARD website, you consent to the collection and use of your information as set out in this cookie policy. If we change our cookie policy in any way, these changes will be posted on this page.